Anthony Giddens
2/17/2013
Identity theory: Focus = Structuration Structuration is where we have a social structure which shapes our lives; this relationship remains the same if we follow the rules. The news and factual media inform us about the findings of lifestyle research, and actual social changes in family life. This knowledge is then ‘reappropriated’ by ordinary people, often ending support to non-traditional models of living. Information and ideas from the media do not merely reflect the social world, then, but contribute to its shape, and are central to modern reflexivity. Anthony Giddens - Structuration http://www.theory.org.uk/giddens4.htm
Media and the self The mass media is also likely to influence individuals' perceptions of their relationships. Whether in serious drama, or celebrity gossip, the need for 'good stories' would always support an emphasis on change in relationships. Since almost nobody on TV remains happily married for a lifetime - whether we're talking about fictional characters or real-life public figures - we inevitably receive a message that monogamous heterosexual stability is, at best, a rare 'ideal', which few can expect to achieve. We are encouraged to reflect on our relationships in magazines and self-help books (explicitly), and in movies, comedy and drama (implicitly). The news and factual media inform us about the findings of lifestyle research, and actual social changes in family life. This knowledge is then 'reappropriated' by ordinary people, often lending support to non-traditional models of living. Information and ideas from the media do not merely reflect the social world, then, but contribute to its shape, and are central to modern reflexivity. Comments are closed.
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